Privacy Policy

1. Overview & Commitments

At **Raasaa D2C**, we respect your digital privacy. This document outlines how we collect, process, manage, and safeguard information submitted through our website, our conversion calculators, and details shared during onboarding audits. We specialize in D2C performance marketing and Shopify theme engineering, which requires a rigorous, first-party cookie infrastructure. Our practices comply with CCPA, GDPR, and standard e-commerce privacy architectures.

2. Information We Collect

We collect information in two main categories to formulate your growth audits:

• Voluntary Account Details: Full Name, Work Email, Brand Store URL, current monthly revenue brackets, and bottleneck options supplied via our booking form.
• Calculator Input Metrics: To optimize your custom forecast, we collect temporary browser configurations from the ROI sliders (such as your current monthly ad spend, current ROAS targets, and page conversion speeds).
• Technical Browser Audits: Page speed scores, standard referrer tags, cookies, screen resolutions, and IP addresses to verify layout responsiveness.

3. Server-Side Signals & Attribution

Because iOS data updates block third-party cookies, we specialize in building **Server-Side Tracking Configurations (CAPI)**. All analytics metrics captured during our service partnerships are routed directly from your server databases to partner platforms (Meta, Google, Klaviyo) without utilizing external javascript trackers that slow down your Shopify checkout. We never rent or sell your client tracking databases or metrics to third parties.

4. How We Use Lead Data

Your details are processed to engineer high-yielding scaling models:

• To formulate customized page-speed and ad account diagnostics reports.
• To automatically populate your contact records in our secured CRM database and connected Google Sheets spreadsheet.
• To deliver our bi-weekly D2C scale newsletter break-downs (which can be opted-out from at any single mouse click).

5. Security & Encryption Standards

We execute elite security parameters. All submitted leads are transmitted using encrypted SSL protocols. Databases holding your Shopify credentials, custom app assets, and campaign reports are secured with high-grade multi-factor authentications. Only authorized senior engineers and strategists hold access rights to evaluation accounts.

6. GDPR & CCPA Compliance Rights

If you reside in the European Economic Area (EEA) or California, you hold complete consumer data control privileges: the right to view, correct, migrate, or completely delete any and all records we hold. To execute this, contact our data administrator at **growth@raasaad2c.com**.